Zachary Farrington

• Marketing Operations Manager

Biography

Zachary Farrington serves as the Marketing Operations Manager, where he develops, coordinates and manages the execution and evaluation of communication plans and strategies for Institutional Communications projects.

Zachary collaborates with branding and advertising agencies and campus partners regarding marketing and advertising campaigns and analyzes ad campaign performance; coordinates with campus partners and internal team members to produce effective marketing strategies; and analyzes data to evaluate the success of marketing efforts and develop new ideas to improve marketing exposure. He also serves as the point of contact to the campus community for the Office of Institutional Communications.

Zachary earned a bachelor’s degree in communication with an emphasis in public relations from UWF and a master’s degree in ministry from Pensacola Theological Seminary.

In his free time, he enjoys reading, powerlifting and spending time with his wife Abbey and daughter Mia.

Education

B.A. Communication Arts, Emphasis in Public Relations
Minor in Philosophy
University of West Florida – Pensacola, Florida

MMin. Master of Ministry
Pensacola Theological Seminary – Pensacola, Florida

Community Leadership

University of West Florida Staff Senate Executive Board Vice President

Florida Public Relations Association, Pensacola

Awards and Honors

2024 American Advertising Federation Multiple Local ADDY Award Winner