Public relations and advertising efforts have become increasingly dependent upon the use of social media for successful communication and business strategies. To meet these demands, graduate students can now obtain the Certificate in Social Media for Public Relations and Advertising, either in person or fully online.

What You Will Learn

Participants will engage in dynamic, hands-on learning experiences to develop highly marketable skills based on the latest knowledge and market needs. They will master skills and knowledge to excel in the integrated communication industry, which includes positions in public relations, internal communication, and brand management.

Program Details

You can pursue this certificate only or also apply the courses to a master's degree in Strategic Communication and Leadership.

To earn the master's degree, complete this certificate, the Certificate in Executive Communication, the Certificate in Health Leadership Communication, and a capstone project.

UWF programs offered at the Pensacola campus or UWF Emerald Coast may require online courses. Please discuss the program requirements and planning with your academic advisor.