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Commerce

Commerce

We are a community of educators that work to help our students to succeed through providing one-to-one mentoring through student/faculty research within all of our areas of expertise.


Keller,Scott_211
Dr. Scott Keller, Chair skeller@uwf.edu

It is with great enthusiasm that our faculty in hospitality, marketing, economics, and supply chain have joined together to officially form the Department of Commerce in the College of Business.  Our faculty include award winning teachers, research scholars published in the top journals, and faculty that embrace service for the benefit of our students, UWF, and our Pensacola community.

Our faculty are experts in many areas, for example, trade show networks, branding and community engagement, digital marketing, tourist development taxes, invasive aquatic species, advertising, supply chain collaboration and variation, mobile dependency within hospitality, the pandemic influence on managing hotels and supply chains, and online product reviews.  Recent publications from the Faculty within the Department of Commerce have appeared in prestigious journals, including, the Journal of Business Research, Journal of Retailing, International Journal of Hospitality Management, Journal of Business Logistics, Harvard Business Review, Ecological Economics, Journal of Public Policy and Marketing, Journal of Marketing Theory and Practice, Tourism and Management Studies, and others.

We are a community of educators that work to help our students to succeed through providing one-to-one mentoring through student/faculty research within all of our areas of expertise.  Our programs and courses are purposefully designed to help our students to gain the knowledge and skills necessary to launch great careers.  We are continuing to develop interesting courses to enhance our degrees and certificates and to provide our students with the advantages to achieve their professional goals as graduates of UWF.  

Welcome to the Department of Commerce!