Please ensure Javascript is enabled for purposes of website accessibility FAQ’s | University of West Florida
Skip to main content


It is the mission of University Advancement to encourage and support relationships that benefit the University of West Florida by seeking out strategic opportunities that increase visibility, build affinity, facilitate engagement, inspire giving, and steward the generosity of alumni, donors, friends, students, faculty and staff.

The division consists of the following units:

  • Advancement Services
  • Alumni Relations
  • Development
  • Institutional Communications
  • UWF Foundation, Inc.
  • UWF Historic Trust
  • WUWF

The following are frequently asked questions about each unit:

Alumni Relations

To obtain a list of departmental alumni, contact Alumni Relations at

Funding for departmental events is based on the annual budget that is allocated to Alumni Relations. Alumni Relations makes every effort to fund departmental events in some part. Funding is limited, and the sooner Alumni Relations receives a request, the better the chance of securing funding.

If you want to survey your alumni, please let Alumni Relations know what type of information you hope to obtain from a survey. Alumni Relations will work with you to determine the type of survey tool needed, select questions, and set a timeline for surveying your alumni. If you want to solicit your alumni, please contact Alumni Relations at The Alumni Relations team coordinates alumni solicitation efforts to minimize excessive solicitations and maximize overall support to the University.

Please submit all address updates, professional accomplishments and achievement information to Alumni Relations will make sure that the information is updated in its database and will also forward any professional accomplishment/achievement information to Institutional Communications for use in the “Class Notes” section of the UWF alumni and friends magazine, Connection.

There are many ways to feature the achievements of your alumni. You may have an alumni spotlight section on your department’s website or in a department e-newsletter. Institutional Communications may also be able to use your alumni achievement information in one of its marketing pieces (e.g., Connection, website, ads, etc.), so please forward information you receive about your alumni’s professional accomplishments/achievements to Alumni Relations, who will coordinate submission to Institutional Communications.

Methods of communicating with alumni are varied. With your desired outcome and goal in mind, Alumni Relations can work with you to identify the most efficient and effective way to communicate with your alumni and assist you with implementing the communication.

Information that might be available about your alumni includes Name, Contact Information, Gender, Ethnicity, Degree, Concentration, Graduation Year and Employment Information. Because most of the data we have about alumni are reported by alumni themselves, Alumni Relations needs your help in ensuring we have the most up-to-date information on alumni. Please send updates you receive in your department to Alumni Relations.


If you wish to request private gifts from your alumni and friends, please email to discuss your goals and the need for private support. Coordination of fundraising efforts through the Office of Development minimizes excessive solicitation of alumni and friends and maximizes overall support for the University.

If you are aware of a large prospective gift, please contact Howard Reddy, Vice President of University Advancement, to discuss the prospect. The Development staff will be able to provide effective support, conduct donor research, assist with cultivation and solicitation, ensure effective stewardship, and provide recognition for the donor.

Annual Gifts are defined as gifts (restricted or unrestricted) that are received during the fiscal year (July 1 – June 30) and are under $10,000.

Major Gifts are gifts of $10,000 or more that are provided to support University priorities. They may also be restricted or unrestricted.

Endowments are created by donors who wish their gifts to be invested for growth while using a portion of the earned income to support a designated program, scholarship, etc. The minimum endowment level is $25,000.

Planned Gifts are future gifts to UWF made through bequests, estates, insurance policies, gift annuities and trusts.

There are specific naming guidelines included in University Policy BOT 08.03-06/17. The policy may be viewed at Naming Opportunities and Guidelines or by visiting the Foundation Document Library

UWF Foundation, Inc.

Policies for UWF Foundation, Inc. are available on the Foundation document library webpage.

The Foundation does not have a general use account to provide funding upon request. Typically, Foundation donors make gifts to a specific department or program which restricts the benefit to that area (e.g., Biology Department). However, most chairs, deans, and vice presidents have control of an account(s) with less restrictive general area gifts (e.g., the COB Dean's account). You may contact your dean and/or VP for possible available funding. 

To establish a new account or project within the UWF Foundation, contact the Foundation and request a new account questionnaire.

To obtain a list of donors specific to an account or department, please email UWF Foundation, Inc. at

UWF Historic Trust

UWF Historic Trust is a non-profit direct support organization of UWF that is dedicated to collecting, preserving and interpreting the history of Northwest Florida. Its mission is to serve as a public and educational institution for the enrichments and benefit of the community. Responsibilities of the UWF Historic Trust include research, preservation, archiving and presenting collections and resources through exhibits, museums and programming.

The administrative offices of UWF Historic Trust are located in the Bowden Building in downtown Pensacola. The Historic Pensacola Village consists of 27 properties located in the Pensacola National Register Historic District. Eleven of the properties are interpreted facilities open to the public. An additional property, the Arcadia Mill Archaeological Site, is located in Milton, Florida.

Detailed information about UWF Historic Trust's museums, fees, guided tours and hours of operations can be found at


WUWF Public Media is a collection of media platforms, with one analog FM station, 3 Hybrid Digital (HD) FM channels, one cable channel (WUWF-TV 4 on Cox Media), and a robust online presence. The main FM/HD-1 channel is primarily news and information with music and variety programs on evenings and weekends. HD-2 features classical music 24/7. HD-3 is SightLine, a reading service for the vision impaired. WUWF-TV features classical music videos, international news, and local public affairs programs. WUWF Public Media also provides webcasting services for the University. All of the program services can be accessed online at

WUWF is a professionally staffed affiliate of National Public Radio, broadcasting on 88.1 FM at a power of 100,000 watts. Its signal reaches from Mobile to Panama City, with a weekly audience of nearly 60,000 residents of Northwest Florida and south Alabama. Students, however, do have opportunities for internships and part-time employment in the areas of production and outreach.

WUWF is largely listener supported. Thirty-five percent of WUWF's budget comes from the University of West Florida. Listener and corporate support comprises 53 percent of the budget, and the Corporation for Public Broadcasting is responsible for 12 percent.