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HMCSE Distinguished Lecture Series

The Hal Marcus of College of Science and Engineering (HMCSE) will launch its 2018 Great Minds Distinguished Lecture Series with several notable speakers communicating the sciences with the community.


March 8, 2018

Science Matters: On the Importance of Communicating Science to All

While research scientists recognize the importance of transferring knowledge out of labs and off campus, most struggle to share the excitement of their discoveries to non-academic audiences.  By using “clear, vivid, and engaging” language and communication methods, the public audience of citizens, media, and lifelong learners can better understand and actually use science to enrich and inform everyday life.

  • Thursday, March 8
  • The Florida Institute for Human and Machine Cognition (IHMC) - 40 S Alcaniz Street
  • 5:30 pm: Reception
  • 6:00 pm: Lecture and discussion
  • RSVP for this lecture

This lecture is free and open to the public.

For more information, please contact Dr. Matthew Schwartz, Associate Dean of HMCSE (850) 474-3455; mschwartz@uwf.edu.


James Rea

Mr. James Rea

For more than 20 years, James has rooted around in dense thickets of scientific and public policy content, searching for the stories that shine. He found this calling in 1996 at the US Environmental Protection Agency, where he translated vital scientific research into language the public would understand and remember. James further honed his skills as an independent reporter for National Public Radio, crafting stories most often for WAMU 88.5 FM in Washington, DC. As the 21st century dawned, James founded the production firm SiteStories to help technical organizations share their stories through web videos. By 2011, James had interviewed countless experts. He knew how to find the gold in their stories, and wanted to help them do the same. He now follows this passion through his own firm Experts/Clearly, and as an instructor with Alda Communication Training.


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