Social Media

The University of West Florida recognizes social media and networking as a valuable marketing and communications tool. Through Facebook, YouTube, Twitter, Flickr, Instagram and additional outlets, the University engages with current and prospective students, faculty, staff, alumni, donors and friends.

Only authorized representatives of UWF may create accounts for the University. If you are interested in creating a UWF social media account for your division, college, department, unit or organization, please contact Public Relations Specialist Margaret Roberts at

Social Media Standards

In order to effectively communicate through social media, UWF recommends that all social media outlets to adhere to the UWF Social Media Standards.

Social Media Hashtags

In order to effectively communicate through social media, UWF recommends that all social media outlets utilize the official UWF Hashtags.

University Social Media Graphics

UWF provides official graphics that are available for all recognized University social media accounts. Social media administrators can utilize any of the below graphics, after consulting with the Communications team for official authorization.

  • Facebook_180x180_Gen_Blue
  • Facebook_180x180_Gen_Green
  • Facebook_180x180_Gen_Green_Shell
  • Facebook_180x180_Gen_Blue_Shell
  • Twitter_500x500_Genn_Green_Shell
  • Twitter_500x500_Gen_Green
  • Twitter_500x500_Gen_Blue_Shell
  • Twitter_500x500_Gen_Blue
  • LinkedIn_Group_100x50_Gen_Blue
  • LinkedIn_Group_100x50_Gen_Green
  • LinkedIn_Group_100x50_Gen_Green_Shell
  • LinkedIn_Group_100x50_Gen_Blue_Shell
  • Pinterest_600x600_Gen_Blue_Shell
  • Pinterest_600x600_Gen_Green_Shell
  • Pinterest_600x600_Gen_Green
  • Pinterest_600x600_Gen_Blue
  • YouTube_800x800_Gen_Blue
  • YouTube_800x800_Gen_Blue_Shell
  • YouTube_800x800_Gen_Green_Shell
  • YouTube_800x800_Gen_Green
  • Instagram_500x500_Gen_Blue
  • Instagram_500x500_Gen_Green
  • Instagram_500x500_Genn_Green_Shell
  • Instagram_500x500_Gen_Blue_Shell
  • Flickr_300x300_Gen_Blue
  • Flickr_300x300_Gen_Green_Shell
  • Flickr_300x300_Gen_Green
  • Flickr_300x300_Gen_Blue_Shell

Photography for Social Media

If you are interested in utilizing official University photography for social media purposes, we encourage you to review the UWF Picasa Web Albums, which contain a variety of photos. The albums are updated periodically, so please check back from time to time. M&CS also maintains a more extensive digital library of photos that are used for various marketing needs on an internal department server. If you see something you like in Picasa but want to see additional options from a particular event or location on campus, please contact the Assistant Director of Digital Media, Lauren Smith, at

Connect with Us

The University offers an optional "Connect with Us" webpage to house social media icons, contact information and links. The "Connect With Us" page should live under the "About Us" group name on your site. Verbiage may be added directly under the "Connect with Us" header to welcome and explain the use of your page to visitors. For instructions on how to set up your "Connect With Us" page, visit our example page.

Social Media Contacts