Proper planning is essential for any marketing project. University Marketing & Communications staff members meet with clients early in the process to ask questions and draft a plan that transforms loose concepts into intended goals and objectives based on the research data you have available or intend to begin collecting.
We rely on our clients to be the experts in their particular discipline and, in most cases, provide information that is critical to the project. Therefore, we take special care to understand the ideas and experiences our clients share with us. In turn, it is our goal for our clients to rely on us for our expertise, experience and intimate knowledge of marketing and the UWF brand as a whole.
If you are ready to begin a Strategic Planning session, please contact Director of Communications, Megan Gonzalez at MeganG@uwf.edu. She will walk you through the process of setting a meeting with the UMC Executive Director or working with you one-on-one in order to move your project forward.