CURRICULUM VITAE

6115 N. Davis Hwy. 89-A

Pensacola, FL 32504 (510) 207-6702 (M)

csong@uwf.edu (850) 473-7352 (W)

Education

Year Degree Institution Area of Study

1993 Ed.D. Texas A&M University Sport Management/Administration

College Station, Texas Supporting Areas: Business

Administration & Administration of

Higher Education

Doctoral Dissertation: “The Job Satisfaction and Characteristics of Commercial Sport Managerial Personnel”. College Station, TX: Texas A&M University Library.

1989 M.S. Texas A&M University Physical Education

College Station, Texas Supporting Area: Administration of Community Education

1983 B.Ed. Beijing Sport University Physical Education Beijing, China

Employment

August 2005 - Assistant Professor (tenure track), Division of Health, Leisure,

Present and Exercise Science, University of West Florida.

Teach undergraduate sport management and physical education courses and coordinate the sport management program.

April 2005 - Senior Consultant on Olympic Economy (unlimited term of Present appointment), Beijing Municipal Commission of Development & Reform, Beijing, China.

Consult the city government of Beijing on economic development with the opportunity of the 2008 Beijing Olympic Games.

January 2001 - Adjunct Faculty, Department of Kinesiology and Physical

June 2005 Education, California State University East Bay

Taught graduate and undergraduate courses in both sport management and physical education.

April 2000 - Journalist, Sing Tao Daily

October 2001 Reporting the news on and related to the U.S. federal government, the state government of California, Commonwealth Club, University of California system campuses around the Bay Area, and international issues for the newspaper. Special reports such as on California power crisis and selected public figures including politicians, artists, and other outstanding individuals.

January 1999- Assistant Professor & Coordinator (tenure track), Sport February 2000 Management Graduate Program, Department of Health, Physical

Education & Recreation, Texas Tech University.

Taught graduate and undergraduate sport management courses and directed the graduate sport management program. Other duties include a major reconstruction of the program curriculum to meet the NASSM/NASPE program standards; recruitment of faculty and graduate students; advising graduate degree plans and theses; and supervision of graduate and undergraduate internship. Served on the Executive Board of the North American Society for Sport Management (NASSM) and on the Program Reviewers of the NASSM/NASPE Council of Sport Management Program Standards.

September 1998 Visiting Senior Lecturer (three-year contract). The College of

Business Administration, University of Technology, Sydney, Australia for a term from August of 1998 to December of 2000. (Unable to assume the duty due to three months of visa delay by the Australian Consulate)

The job responsibilities would include coordinating the working partnership between Australia Committee for Olympic Games and the graduate sport management program; teaching graduate courses of sport marketing, sport sociology, and Olympic movement; conducting researches; and continuing the leadership duties in NASSM

August 1997- Sport Management Specialist/Coordinator (one-year position), August 1998 Sport Management Graduate Program, Department of Human

Performance, San Jose State University.

Directed the Sport Management Graduate Program with similar duties stated as the program director at Texas Tech University. Particularly created two additional major graduate courses (Financial Aspects in Sport Management & Sport Marketing and Promotion) to improve the program quality in curricular content coverage and to meet the professional accreditation standards. Also provided extensive services at department and college committees, as well as other local sport organizations.

August 1993- Assistant Professor & Coordinator (tenure track), Sport

August 1997 Management Undergraduate Program, Department of Education, Xavier University, Cincinnati, Ohio.

Developed the sport management undergraduate program with the responsibilities of (not limited to) the curricular construction, teaching required major courses, student recruitment, advising student majors in degree plans, internship supervision, and program publicity. Initiated a pre-admission counseling practice for interested students and parents to facilitate the growth of enrollment significantly. The enrollment increased from less than fifteen students in the first year to over sixty (the most possibly allowed program size) during my four years of tenure. Besides teaching both graduate and undergraduate majors courses, also conducted researches and published scholarly works, and served on a number of committees in the department, college, university, and other community-based sport organizations.

September 1989- Graduate Assistant/Teaching

August 1993 Department of Health and Kinesiology, Texas A&M University.

Assisted teaching the undergraduate sport management major courses and supervising interns. Taught physical activity courses open to all university students.

September 1987- Graduate Assistant/Research

May 1989 Department of Health and Kinesiology, Texas A&M University.

Managed the department’s computer lab and assisted teaching

computer application courses for the majors students.

January 1985- Editor in Charge, Beijing Sport University Press, Beijing, China.

December 1986 Edited more than ten books in various topics such as Chinese

marshal art, statistics, sport management, foundation of physical education, exercise physiology, and different sports. Co-edited the Beijing University of Physical Education Journal. Managed publication budgets, hiring process, public exhibits, and other administrative duties.

June 1983- National Manager of Aquatic Sports Programs, The China State

December 1984 Sport Commission c/o All-China Sport Federation, Beijing, China.

Managed the national sports programs in swimming, diving, water polo, and synchronized swimming for the national teams operations, funding and evaluation of the farm systems, certification of nationally classified officials, national tournaments organization and supervision, award selections, preparations for the Olympic Games and other international tournaments, as well as other administrative responsibilities.

January 1975- Professional Athlete, Hunan Water Polo Team, The Hunan

August 1979 Provincial Sport Commission, Changsha, China.

The team won the national championship in 1978 and I played for the Chinese national team from 1978 to 1979.

Teaching

University of West Undergraduate Level Courses

Florida PET 3020 Foundations of Physical Education and Sport Management

PET 4251 Sociology of Sport

PET 4460 Governance of Sport

California State Undergraduate Level Courses

University East Bay KPE 1000 Beginning Badminton

KPE 1024 Beginning Tennis

KPE 1028 Jogging

KPE 1049 Aerobic Walking

KPE 2000 Intermediate Badminton

KPE 2024 Intermediate Tennis

KPE 3250 Kinesiological Foundations of Physical Education

KPE 3702 Theory and Analysis of Individual and Duel Sports

KPE 4006 Secondary School Physical Education

KPE 4031 Professional Filed Experience II

Graduate Level Courses

KPE 6610 Seminar in PE Programs and Facilities

KPE 6620 Seminar in Athletic and Sport Management

Texas Tech Undergraduate Level Course

University ESS 4303 Management of Exercise Sciences and Sport

1999-2000 Graduate Level Courses

ESS 5312 Research Methodology in Health, Physical

Education, and Recreation

ESS 5322 Management of Sport and Athletics

ESS 5324 Legal and Ethical Aspects of Sport Management

ESS 5325 Marketing and Promotion in Sport

San Jose State Graduate Level Courses

University HuP 280 Internship Supervision

1997-1998 & HuP 281 Legal and Ethical Issues in Sport Management

2002 HuP 282 Sport Marketing and Promotion

HuP 284 Financial Aspects of Sport Management

HuP 287 Thesis/Professional Projects

HuP 289 Professional studies in special topics

Undergraduate Level Courses

HuP 2A Beginning Swimming

HuP 2B Intermediate Swimming

HuP 20B Intermediate Badminton

HuP 46A Beginning Social Dance

HuP 101 Sport Sociology

HuP 103 Concepts and Performance of Aquatic Activities

HuP 119 Concepts and Performance of Soccer

HuP 152 Introduction to Sport & Fitness Management

HuP 170D Internship Supervision

Xavier University Graduate Level Courses

1993-1997 EDSM 521 Management Principles in Sport Administration

EDSM 522 Research Methods and Statistics in Sport Administration

EDSM 567 Theory and Principles of Coaching

EDSM 664 Sport Facility Design and Planning

EDSM 692 Sport Administration Research Project

Undergraduate Level Courses

EDSM 110 Introduction to Sport Management

EDPE 193 History and Philosophy of P. E and Sport

EDPE 260 Teaching and Coaching Badminton

EDPE 276 Teaching and Coaching Volleyball

EDSM 322 Facility and Event Planning and Management

EDPE 342 Teaching Methods in Secondary P. E.

EDSM 348 Legal and Ethical Issues in Sport Management

EDPE 381 Test and Measurement in P. E. and Sport

EDPE 460 Secondary Physical Education Curriculum

Texas A&M U. Undergraduate Level Courses

1989-1993 KINE 333 Introduction to Sport Management

KINE 497 Facility Planning and Management

Physical Activity Classes (KINE 199):

Swimming (Beginning, intermediate, and conditioning levels)

Social Dance (Beginning and intermediate levels)

Fitness and Conditioning

Badminton (Beginning and intermediate levels)

Volleyball (Beginning level)

Soccer (Beginning and intermediate levels)

Administrative Experiences

1996 Envoy Manager, the 1996 Atlanta Paralympic Organizing Committee (APOC).

· Designed and developed the 1996 Paralympic Games Envoy Training Program with a team of three managers under the Director of Envoy Program. Prepared training materials for the program and was in charge of the final evaluation at the completion of this program. Assumed other related managerial duties during twelve months of the training.

· Managed over 150 Envoys who represented APOC to work with a total of 37 national Paralympic delegations from Asia and East Europe during the operation of the 1996 Atlanta Paralympic Games in terms of their daily job assignment and problem-solving for any operational issues.

· Responsible for the Chefs de Mission’s daily conferences and press release in operational issues.

1985-1986 Editor in Charge, Beijing Sport University Press

· Evaluated publication proposals and reviewed the submitted book manuscripts. Budgeted for publications and purchased materials for publications. Partially responsible for the editing of the university’s journal.

· Handled administrative process for the publication and distributed published books. Recruited, hired editors and conducted other personnel related issues. Planned and participated in national and international exhibits.

1983-1984 National Manager of Aquatic Sports Programs, The State Commission of Physical Culture and Sport of China c/o All-China Sport Federation, Beijing, China. Duties included (not limited to):

· Managed and continuingly developed aquatic sports programs nationwide in terms of national teams, national and international tournaments participation, and farm system for talented athletes.

· Reviewed and revised policies and regulations governing the national swimming and water polo programs under the Director of Training and Competition. Reviewed and issued the certificates for the national officials in the correspondent sports

· Directed the 1983 and 1984 national water polo tournaments and championships. Assisted to manage the national swimming and water polo teams. Participated the 1984 Olympic Games as the team manager for the Chinese National Water Polo Team.

· Reviewing the national officials’ certifications in correspondent sports. Created and organized the annual award of the “Nationally Distinguished Athletes” in swimming, water polo, diving, and synchronized swimming, and the annual award of the “Nationally Distinguished Swimming Hometown and Distinguished Swimming Facility”.

Coaching Experiences in the United States

August 1991- Coach, Water Polo Club, Texas A&M University. Conducted

May 1992 routine practices and directed matches.

September 1992- Head Coach, Brazos County Masters Swimming Program

August 1993 Bryan/College Station, Texas

Summer, 1992 Coach, Kingwood Swimming Club USS Programs

Kingwood, Texas

Summer, 1989 Coach, Two USS teams in Atlanta, GA.

Professional Membership

1990-present North American Society for Sport Management (NASSM).

1990-2003 American Alliance for Health, Physical Education, Recreation, and Dance (AAHPERD).

1993-2003 International Council for Health, Physical Education, Recreation, Sport and Dance (ICHPER-SD).

1997-2002 Society for Study of Legal Application in Sport and Physical Activities (SSLASPA).

1993-1997 Ohio Association of Health, Physical Education, Recreation and Dance (OAHPERD).

1992-1997 International Society for Comparative Physical Education and Sport (ISCPES).

1989-1993 Texas Association of Health, Physical Education, Recreation, and Dance. (TAHPERD).

1987-1994 United States Swimming.

Committee Services

University of West Florida

Division The Hospitality Position Search Committee

Texas Tech University

Department The Graduate Committee

The Scholarship Award Committee

Faculty Search Committee for the sport management position

San Jose State University

College Research and Faculty Development Committee

Department The Graduate Committee

The General Education Committee

The Social Sciences Committee

Xavier University

University The Presidential Scholarship Award Committee

College The Curriculum Review Committee

Department Faculty Search Committee for the athletic training position

Professional and Community Services and Activities

2001- 2002 The Bay Area Sports Organizing Committee (the organization bidding for the 2012 Olympic Games)

1988-present Member, the North American Society for Sport Management

1995-2001 Reviewer, the Panel of Reviewers, the NASPE/NASSM Sport Management Program Review Council.

1998-2000 Member-at-Large, the NASSM Executive Council.

1997-1998 Advisor, Advisory Panel of San Jose Sport Authority for the Development of City Tennis Complex.

1997-1999 Editor for the Newsletter of ICHPERD-SD Sport Management and Administration Commission.

1997 Member of Editorial Advisory Board, the edition of “Coaching: A Realistic Perspective”, Alta Loma, California: Collegiate Press.

1995-1996 Envoy Manager, the Atlanta Committee for the Paralympic Games

1996 Language Service Manager, the Atlanta Committee for the Olympic Games.

1995 Program Reviewer, 1996 NASSM Conference.

1995-1999 Member, the ICHPERD-SD Sport Management Commission.

1995-1999 National Faculty, International Accredited Sport Management Program, United States Sports Academy.

1994-1996 Member, the Nominating Committee of NASSM.

Publications

Book Song, C. & Li, M. (2003). “Badminton Everyone” (Second Edition) in progress. Winston-Salem, NC: Hunter Textbooks, Inc.

Song, C. & Li, M. (1999). “Badminton Everyone”. Winston-Salem, NC: Hunter Textbooks, Inc.

Book Chapters Song, C. & Xie, Y. (1997) “The unique sports and games in China”. Contributed to the book, The Games and Sports around the World. Edited by Dr. Doris Corbett of Howard University and Dr. John Cheffers of Boston University.

Song, C. & Qin, C. (1996). “The governance of sport and exercise science researches in the United States of America”, The Governance and Policies in Sport and Exercise Science Researches in the Globe. Edited and published by the Chinese National Institute of Sport Information, Beijing, China.

Book Chapter in Song, C. (2005). “Olympic Economy & Business Opportunities: Preceding The position and engagement in the economic development for Chinese business corporations.” Developmental Guidelines for the Most Potential Business Industries and Corporations in China. Beijing, China: China Statistics Publisher. (Projected date of publication: the end of third quarter, 2005)

Refereed Journals Song, C. & Kartakoullis, N. (1998). “Sport management in the Olympic Games”. Journal of ICHPER-SD, 34(2), 34-36.

Li, M. & Song, C. (1997). The Delphi technique in labor demand forecasting: A case in the public assemble facility industry. International Sports Journal, 1(1), 96-107.

Song, C. & Cao, X. (1997). Ten years of journey to success: Sport management program in the People’s Republic of China. Journal of ICHPER-SD, 33(3), 10-13.

Song, C. & Qin, C. (1996). Academic and research administration of sport studies in the United States. Journal of Sport History (China), 80(4), 51-53.

Ashley, F. & Song, C. (1995). Marketing the auto race: What we can learn from the spectators. Sport Marketing Quarterly, 4(3), 27-32.

Whetten, C. & Song, C. (1992). International students on American university campuses: An opportunity, a challenge. International Education, The Summer Issue.

Newspaper Articles Approximately fifteen to twenty articles in New Sports Magazine, China Sport Daily and People’s Daily Overseas Edition, the nationally and internationally circulated print media in China.

Over one hundred articles printed on Sing Tao Daily circulated on the western United States.

Books Edited “The Introduction to Shaolin Wushu” (Chinese martial arts), 1986

“Chinese Cha Chung” (Chinese martial arts), 1986

“Measurement and Evaluation in Sport” (University text), 1986

“Statistics in Sport and Physical education” (University text). 1986

“Introduction to Sports and Physical Education” (Univ. text), 1985

“Management Principles in Sport” (Univ. text), 1985

“Coaching Principles in Competitive Sports” (Univ. text), 1985

“Exercise Physiology” (Univ. text), 1985

Reviewed Materials

Book Case Studies in Sport Marketing. (Pitts, 1998). The Sport Management Library Series. Morgan town, WV: Fitness Information Technology, Inc.

Abstracts Thirty-five presentation abstracts for the 1996 NASSM Conference.

Research/Grant Proposals Submitted

August 2005 “Potential Analysis of Beijing’s Sport Market and Developmental Strategies for Beijing’s Major Sport Industries.” Submitted to the Beijing Municipal Commission of Development and Reform.

August 2005 “The Most Potential Industries and Businesses That Need to Be Promoted During the Staging for the 2008 Olympic Games in Beijing and the Strategic Thinking for the Correspondent Policies the City Needs to Develop.” Submitted to the Beijing Municipal Commission of Development and Reform.

Presentations at Refereed Conferences

Presented “Case analysis: The market and marketing strategies of ABL teams”. At the 13th NASSM Annual Conference in Buffalo, NY. June 1, 1998. (Co-presenter: Dr. Bernie Goldfine of Kennesaw State University)

“An outlook of the Paralympic Games Envoys as a major volunteer force through their motivation to participate and the supporting service for their on-duty performances”. At the 12th NASSM Annual Conference in San Antonio, TX. May 30, 1997.

“ The value of volunteers in major sport event: Envoy services for the 1996 Atlanta Paralympic Games”. At the 12th NASSM Annual Conference in San Antonio, TX. May 30, 1997.

“Demographic segmentation of NBA spectators”. At the 1996 TAHPERD Annual Convention in Corpus Christi, TX, December 6, 1996. (Co-presenter: Dr. James Zhang of University of Houston).

“The future demand on sport management graduates in the sport club industry (1995-2010)”. At the 11th NASSM Annual Conference in Fredericton, New Brunswick, Canada. May 30, 1996. (Co-presenter: Dr. Ming Li of Georgia Southern University).

“Spectators knowledge of hockey as a significant predictor of game attendance”. At the 11th NASSM Annual Conference in Fredericton, New Brunswick, Canada. May 30, 1996. (Co-researchers: Dr. James Zhang et al. of University of Houston).

“Impact of radio broadcasting on the attendance on NBA games”. At the 11th NASSM Annual Conference in Fredericton, New Brunswick, Canada. May 31, 1996. (Co-researchers: Dr. James Zhang et al. Of University of Houston).

“The nature of instructional swimming and water fitness in Mainland China and Hong Kong’. At the ICHPER-SD 38th World Congress in Gainesville, FL, July 14, 1995. (Co-presenter: Dr. Marcia Mackey of Central Michigan University).

“A study of sport administrative system and its reform in China”. At the 10th NASSM Annual Conference in Athens, GA, June 1, 1995. (Co-presenter: Prof. Xiangjun Cao, Head of the Department of Sport Management, Beijing University of Physical Education).

“Sport management programs in the People’s Republic of China”. At the 10th Annual Conference of NASSM in Athens, GA, June 1, 1995. (Co-presenter: Prof. Xiangjun Cao, Head of the Department of Sport Management, Beijing University of Physical Education).

“Ethnic team names and logos: What should sport managers do?”. At the 10th Annual Conference of NASSM in Athens, GA, June 1, 1995. (Co-presenters: Dr. Wayne Blann, Dr. Ellen Staurowsky, and Dr. Stephen Mosher of Ithaca College).

“Future demands of the sport industry on sport management graduates”. At the AAHPERD Annual Convention in Portland, OR, March 29, 1995. (Co-presenter: Dr. Ming Li of Georgia Southern University).

“Job satisfaction and job characteristics of commercial sport managerial personnel”. Presented at the 9th NASSM Annual Conference in Pittsburgh, PA, June 3, 1994. (Co-presenter: Dr. Frank Ashley of Texas A&M University).

“A study of demographic and economic characteristics of attendants at the 1992 Texas World Speedway NASCAR/ARCA Shoot-out”. At the 8th NASSM Annual Conference in Edmonton, Alberta, Canada, June 3, 1993. (Co-presenter: Dr. Frank Ashley of Texas A&M University).

“Physical education and sport studies in higher education in the People’s Republic of China”. At the Joint Convention of Southern District AAHPERD and Texas Association of HPERD in Dallas, TX, February 13, 1993.

Tracing the development of sport management graduate program and its future direction in the United States”. Post presentation at the 7th NASSM Annual Conference in Knoxville, TN, June 4, 1992.

“Academic preparation of sport management professionals”. Presented at the 6th NASSM Annual Conference in Ottawa, Canada, June 3, 1991. (Co-presenter: Dr. Frank Ashley of Texas A&M University).

Seminars “Program Development and Curriculum Designs for the Sport Management Education in North America”. Invited by the College of Sport Management, Beijing University of Physical Education, Beijing, China. January 5, 1998.

“Professionalization of major sports in China: The implication of major professional sports in the United States”. Invited by Mr. Yuan Weimin, now the Minister of the State Sport General Administration of China. Beijing, China, December 12-13, 1994.