Dave Cleveland

  • UWF BEI Chairperson

David E. Cleveland received his Master of Business Administration Degree from the University of Texas, after graduating summa cum laude from Florida State University with a B.S. Degree in Marketing. His academic awards included: Beta Gamma Sigma; Phi Kappa Phi; Phi Theta Kappa; Dean’s Award for Academic Excellence; and recognition as a University of Texas Sord Scholar. 

Mr. Cleveland began his hotel career in 1975 and excelled in a variety of property-level operations and marketing positions, ranging from bellhop to manager. From this experience, he acquired a genuine understanding of hotel management that enhances his ability to analyze the feasibility of a prospective hotel project or the competitive situation of an existing property from an operator’s point of view. 

Mr. Cleveland is a co-founder of Highpointe Hotel Corporation, a hotel management and development company based in Pensacola, Fla. Highpointe currently manages a portfolio of 15 hotels, located in Florida, Alabama and Louisiana. As a partner in the firm and serving as its Senior Vice President of Marketing and Development, Mr. Cleveland coordinates all aspects of market research for the properties developed and managed by Highpointe Hotel Corporation. This includes lodging market assessments, hotel investment analyses, supervision of the hotels’ appraisal process, portfolio management, risk management and placement of debt and equity. Mr. Cleveland also supervises the hotels’ marketing efforts, as administered by the Regional Directors of Sales and Marketing. 

Mr. Cleveland has held several officer positions with the Pensacola Area Chamber of Commerce and is currently a member of the Board of Directors for Baptist Health Care and the Gulf Breeze Hospital Advisory Board. He is appointed to the Board of Trustees of the University of West Florida, serving as Vice Chairman and a member of the Finance and Facilities Committee, and is a board member and past president of the University of West Florida Foundation.